Dec 02

14- Lon Naylor interview with James Maduk

About a month ago, Lon Naylor was interviewed by James Maduk, the key principle of the blog titled WPBlogSupport.com.

James Maduk interview with Lon Naylor

In his own words, he describes the focus of this informative dialogue:

Need to create products for your WordPress Site?  How about “How-To” guides taken directly from your desktop or phone screen?

If a Picture’s worth a thousand words a Camtasia Studio Screencast is worth a million.

Everything you need to learn about Camtasia Studio by TechSmith and creating great WordPress video content can be found at Lon Naylor’s and Michelle Schoen’s http://learncamtasia.com .

. . . I spent a full 40 minutes on the phone with Lon who specializes in video marketing using Camtasia screencast software and is regarded as one of the top experts in this field by some of the most famous names in Internet Marketing today.

His successful ScreencastStudios.com membership site and products set the standard for high quality, highly effective sales and marketing videos using Camtasia, PowerPoint(R) and other top tools. His goal is to “Rid the world of lousy Camtasia marketing videos.”

We thank Lon Naylor for his permission to repurpose this interview that describes his journey with blogs and screencast.

If you wish to contact James Maduk, here is the info:

Web site: http://www.WPBlogsupport.com

Phone:  613-697-2162

Email id:  info@wpblogsupport.com

___________________________

To contact Lon Naylor, please go to:

http://screencaststudios.com/about/meet-the-team/

______________________________________

Select this link to listen to the audio episode in another window.

Copyright (c) 2014, Lon Naylor and Logical Drive Marketing, LLC and James Maduk of WPBlogsupport.com. All rights reserved.

Nov 18

12- Reviews of Audello from 2 podcasters and 1 screencaster

Product platforms for podcasting and content creation and publishing have been around for a while. Case in point is the old Podomatic.com site, where a template-driven or wizard-like process allowed a novice user to record audio content, then produce and publish a podcast episode very easily — although there were drawbacks later with portability and management. So these all-in-one platforms are not a new idea, as they originally have been available since 2007.

In this episode, we focus on reviews and opinions from two podcasters and a screencaster about early experiences with the newly available Podcasting platform called Audello.

Audello Reviews-DJL-n-DJ

The podcasters involved are:

(1) Dave Jackson from www.SchoolOfPodcasting.com, who discussed his negative audello experiences, and from whom we have several audio clips, as well as a link to a video which he published on YouTube:

Select this link to view the video on YouTube from Dave Jackson;

Select this link to listen to the mp3 from Dave Jackson about audello with first looks after installation and use (after video);

Select this link to listen to the mp3 from Dave Jackson about audello in post-launch and availability;

Select this link to listen to the mp3 from Dave Jackson about audello during the pre-launch period;

Select this link to listen to the mp3 from Dave Jackson about audello from a discussion during www.askthepodcastcoach.com;

and

(2) Daniel J Lewis from www.TheAudacityToPodcast.com, who delivered a more objective review (which he called “honest”) from his experiences:

Select this link to go to The Audacity to Podcast blog site, and

then select episode 199;

Select this link to listen to the review by Daniel J Lewis.

______________________________

Also, Lon Naylor from www.LearnCamtasia.com, www.podcastingforscreencasters.com, www.ScreencastStudios.com and www.ScreencastProfits.com delivered some experiences with audello at the following links:

Select this link to listen to Lon Naylor about audello experiences during the pre-launch period;

Select this link to view the video where Lon Naylor describes his pre-launch experiences about audello.

Lon Naylor - success in screencasting

___________________________________

Select this link to listen to the main audio episode in another window.

Select this link to pursue audello for your own podcasting.

Copyright (c) 2014, Matrix Solutions Corporation, Dave Jackson of www.schoolofpodcasting.com, Daniel J Lewis of www.theaudacitytopodcast.com and Lon Naylor of www.screencastweekly.com. All rights reserved.

Nov 14

11- Tips for success in Screencasting – Lon Naylor on Coachzing.com

The CoachZing Show is a podcast series, available on iTunes(R) and other directories, which delivers interviews with entrepreneurs, coaches, therapists, authors and speakers — to discover tips and techniques for effective content creation and marketing. It is available on iTunes and other directories, and it is a free podcast show.

Doug Foresta is the interviewer and host of this podcast show.

Lon Naylor on CoachZing

In this episode, we have a repurposed interview — as it is originally published by CoachZing.com. The reason why we deliver it in entirety and unedited as the final mp3 file published by CoachZing is that the person being interviewed is Lon Naylor, who is known as “Mr. Learn Camtasia” or “The Camtasia Guy.”

Lon Naylor - success in screencasting

As you will hear in this audio episode, Lon gives strategies for improving your content on the web for video or screencasts. He describes the most common errors that content creators make when they enter the environment of video publishing — as well as how to avoid them.

Lon has had success in his several web sites with educational, training, entertaining and informative video — and now podcasts — such as:

LearnCamtasia.com

Screencaststudios.com

ScreencastProfits.com

PodcastingForScreencasters.com

Lon is a successful video and screencast content creator, as well as a recent podcaster at Screencast Weekly.

If you wish to contact Lon, he is available at:

Lon@LearnCamtasia.com

Doug Foresta may be reached at www.Coachzing.com.

 Select this link to listen to the audio episode in another window.

Copyright (c) 2014, Doug Foresta of Coachzing.com and Lon Naylor of LearnCamtasia.com. All rights reserved. Republished with permission from Lon Naylor.

Oct 26

07- Lon Naylor investigates pre-released Podcasting Platform Audello

In this renewed interest (we call it a “second boom”) of Podcasting, many content creators are acquiring the skills to leverage their portfolios and include podcasts into their mix.

Lon Naylor, who is known as “The Learn Camtasia Guy”, and who also has key web sites of ScreencastStudios.com and ScreencastProfits.com,  is also pursuing a direction to teach the screencast community about podcasting — especially with what appears to be an exciting platform to make podcasting simple and easy (although it is still in pre-release stage at the time of this post). The platform is Audello, and it is discussed and demonstrated (as much as can be) by Lon in this video clip that is being repurposed from his premium Learn Camtasia weekly coaching call program. For more information and to see the video clip, you can go to the links given, below.

Lon Naylor- mobile video strategies for screencastersAs you will hear in this 12-minute podcast episode, the AUDIO to the video clip is included, which has Lon discussing the SKILLS IN SCREENCASTS AND PODCASTS podcast and program with Fred Castaneda (the host of The Struggling Entrepreneur and Podcast Reporter audio podcasts). The audio episode also highlights how you can understand the importance and excitement of this new platform, especially if you are a screencaster.

You can sign up for the newsletter and short video clips about podcasting for screencasters at this link:

https://screencast.leadpages.net/podcasting-for-screencasters-news/

Select this link to go to the blog, where you can see the video and get more information about mobile screencasting and podcasting for screencasters:

http://www.learncamtasia.com/strategy/mobile-video-strategies-for-screencasters/

Select this link to listen to the audio episode.

Copyright (c) 2014, Logical Drive Marketing, LLC, LearnCamtasia.com  and Matrix Solutions Corporation. All rights reserved.

Sep 30

06- Interview with Ray Ortega and Lon Naylor- Case study for Skills

Ray Ortega is a professional podcaster.  In addition to his own part-time entrepreneurial work as an audio podcaster (with his own shows like The Podcasters Studio and Podcasters Roundtable), his main day-job is that of a video podcaster for a non-profit organization.

In this episode, Ray delivers his story of how he creates video content and then repurposes it as an audio podcast, with the proper iTunes listing and feed to his audience — the Podcasters Roundtable.

In addition, Lon Naylor also describes the formula for repurposing audio podcast episodes into compelling, creative, visually engaging and message-driven screencasts with a good call-to-action.

Lon Naylor - success in screencastingIn fact, Lon completed the opposite approach for repurposing content. He took an audio podcast episode from PodcastReporter.com; and then he added animation, visual images graphics and templates, as well as callouts, zooms, pans and other visual properties to create a quality screencast. You can see this finished work at:

https://www.youtube.com/watch?v=YGXxBbXYIcY

 Podcasting quick tip as screencast:

In this episode’s quick tip, we deliver a screencast for the novice podcaster who has created their final wav file from a free editor (like Audacity) and now would like to encode it as a final mp3 file.

However, using the lame encoder in your podcast workflow path will not deliver the best audio quality if your episode is mainly dialogue or an interview (and not music). There is another mp3 encoder that is free to use, and it is within the iTunes(R) program. It can generate the mp3 final file with a higher quality encoder used for dialog.

This screencast link will walk you through how to (1) take your wav file and import it to iTunes; (2) how to prepare the settings in iTunes for quality mp3 encoding; (3) how to start and finish the mp3 encoding; and (4) how to copy your final mp3 file to your subdirectory for further processing (with mp3TagTools, for instance) or delivery to your media host.

Select this link to view the screencast tip as an mp4 file:

Encoding the final mp3 file with iTunes

Note: this screencast was created as the “raw” version in the workflow of short tutorial screencasts, which use the following steps:

(a) Create the total screencast using Camtasia Studio;

(b) Edit certain sections of the screencast in audio/video with Camtasia Studio (the result is what you see in this link, the “raw” video edited first draft);

While this screencast may suffice for most purposes, there is room for additional touching-up that can really make this screencast a better experience for the viewer/listener who is consuming this tutorial. The other parts of the workflow is what will be discussed in the upcoming course of Screencasting for Podcasters and will be:

(c) Adding animations, callouts and pan/zooms to enhance the visual engagement of the content; and finally,

(d) Adding the visual intro and outro content to complete the final screencast.

As promised, we will deliver podcasting or screencasting quick tips with future episodes of Skills in Screencasts and Podcasts.

_________________________________

Select this link to listen the audio episode in another window.

Copyright (C) 2014, Matrix Solutions Corporation and Logical Drive Marketing, LLC. All rights reserved.

Aug 30

03- Screencasting for Podcasters – new revenue streams

This is an hour-long presentation for the Podcast Movement Conference elective session in 2014. It deals with ScreenCasting for Podcasters: Additional Revenue streams and Social Media Syndication–with a live case study.

In this presentation, the following topics are covered:

– Why should I do screencasting if I already do Podcasting?

– Becoming a successful Screencaster:

* The Skills

* The opportunity: Creating more revenue streams and income

* The Ease of Screencasting for a podcaster

– A case study: Bonus episode 3 from www.PodcastReporter.com. This is the situation of taking an audio podcast episode published on 18 July 2014 and repurposing it into a screencast with the topic of:  9 Things You Won’t Get if You Don’t Attend the Podcast Movement Conference.

– Lessons Learned

– Recommendations: where do I start?

– Resources Available

– Summary and Q/A

– Lon Naylor as a subject matter expert

We thank Lon Naylor of LearnCamtasia.com and ScreencastStudios.com for his help in the case study.

Lon Naylor - success in screencasting

 

Select this link to view the slides for this presentation.

Select this link to listen to the audio file in a separate window.

Select this link to view a screencast by Lon Naylor to deconstruct the case study.

NOTE: If you view the screencast for the deconstruction of the case study by Lon Naylor, the final product or screencast (which was the subject of the deconstruction) is available right underneath the main deconstruction screencast for your viewing, so you can see how the screencast was produced from just the audio episode of a podcast.

Or you can view the final screencast created at this link:

https://www.youtube.com/watch?v=YGXxBbXYIcY

Coming up next:

The next episode will be an interview-style discussion with co-host Lon Naylor about the opportunities and benefits of podcasting for screencasters and screencasting for podcasters.

Copyright (c) 2014, Matrix Solutions Corporation and Lon Naylor of ScreencastStudios.com and LearnCamtasia.com. All rights reserved.

Aug 28

02- Podcasting for Screencasters

Lon Naylor from ScreencastStudios.com and LearnCamtasia.com delivers a tutorial and deconstruction of how an audio podcast of 13 minutes can be the basis in creating a screencast, with interesting visual story-telling and a call-to-action. He took a portion of an online webinar to help explain the benefits of podcasting to screencasters in this deconstruction, and he explains some of the tools and templates that he used or created to make this happen.

Although this is an audio podcast episode, you can go to the screencast and visual tutorial at:

http://www.learncamtasia.com/podcasts/podcasting-screencasters/

As you will hear in this audio episode, Lon Naylor’s deconstruction shows how a plan with a simple template and consistency can deliver a screencast that can meet the overall objectives of a call-to-action:

– a template created in PowerPoint(R);

– consistent typestyle, typeface, font and color schemes;

– consistent visual layout, including a single graphic image and a single phrase for each of the nine elements of the presentation;

– bulleted lists can be used for lists, as they are “dissolved” in; and

– simple, non-exaggerated animations (i.e., slow fly-ins and move-ins) can add to the visual engagement with the viewer and listener.

You can go to the finished screencast of this case-study tutorial at the following link:

https://www.youtube.com/watch?v=YGXxBbXYIcY

Coming up next:

In the next episode of Skills in Screencasts and Podcasts, we will present an audio session that was delivered at the Podcast Movement conference that delivers ideas, info and suggestions for generating additional revenue streams by adding screencasting to the podcasters’ skills portfolio.

Select this link to listen to the audio episode in another window.

Copyright (C) 2014, Matrix Solutions Corporation and ScreencastStudios.com. All rights reserved.

Aug 28

00- Welcome to SKILLS IN SCREENCASTS AND PODCASTS

Welcome to SKILLS in SCREENCASTS and PODCASTS(TM). This podcast will help aspiring New Media professionals — as well as those already engaged in Podcasting and Screencasting — to increase and add new skills to their professional portfolios.

Your hosts will be:

Lon Naylor , an experienced Video and Screencast Instructor and Professional (sometimes known as “Mr. Camtasia”), who has his sites of both

ScreencastStudios.com and ScreencastProfits.com.

and he is also a Partner in the popular training site and program at:

LearnCamtasia.com

-and

Fred Castaneda, an experienced Podcaster with several Podcast shows.In addition to the popular Struggling Entrepreneur, he is the Podcast Reporter at PodcastReporter.com

Whether you are an entrepreneur looking to monetize and include New Media into your marketing mix — or a hobbyist — who is interested in New Media, podcasting, screencasting and other content creation, this podcast series can deliver information, hints, tips and some training insights for you.

We recommend that you please subscribe to this show, so that you can get each episode automatically as soon as it is released.

Coming up next:

Our first episode 01 will be an interview with Adam Curry of the No Agenda podcast, who is known as the “Podfather” — as he helped to make possible podcasting for us all. He will discuss New Media and screencasting for podcasters.

Select this link to listen to the audio episode in another window.

Copyright (c) 2014, Matrix Solutions Corporation and ScreencastStudios.com. All rights reserved.