Jul 18

57- Entrepreneur discusses ROI for exhibit at Podcast Movement conference

In this repurposed episode from PodcastReporter.com, we deliver a discussion and interview with Tom Schwab of InterviewValet.com about his participation as an Entrepreneur as both an attendee and an exhibitor with a booth at a business show / industry conference. The case in point is Podcast Movement, an event that has just finished its third year.

InterviewValet web site

As you will hear in this podcast audio episode, Tom will give us his perspectives of the criteria used to plan for attending or exhibiting at a conference, as well as the value and ROI, with measurable results from his experience.

Tom also delivers his perspectives of the conference itself, the serendipity, the excitement and buzz and the networking opportunities of this event. Although we were not able to do a live on-the-floor interview with him in the exhibit hall during the event, he gives us his reasons why he felt that this was a success for him — his business objectives and measured results.

TomSchwab-image

If you are interested in Tom’s business offerings and information, he has also invited listeners of this podcast episode to a special page that he created for this podcast at:

InterviewValet.com/fred

where you can see what the offers, offerings, deliverables and other free information and materials are for review — as well as the fee offerings that he has for his customers.

Tom may also be reached via:

twitter:   @TMSchwab

email:  tom@inboundforecommerce.com

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Copyright (c) 2016, Matrix Solutions Corporation and Tom Schwab. All rights reserved.

Feb 10

46- A brave, new world for Podcasting Conferences – a brief review and questions

In this episode, we ask the question of the Podcast conferences for this year — not only for planning, budgeting and focus issues — but also if this is, indeed, a “Brave New World” in podcasting conferences (to use the borrowed phrase from A. Huxley and his book).

Skills in Screencasts and Podcasts-2014

As you will hear in this audio episode, what brought about this topic for us was the post that Jeffrey Powers included in the google+ community stating that a malware advisory (that has now turned into a blocked page and alert) was being delivered at the NMX 2016 site.

And just before posting this episode, we did, indeed, confirm the advisory and warning about malware on the NMX2016 site. Very sad to see that.

So, in this episode, we review the 4 different major Podcast conferences for 2016:

1.  Podfest in Tampa Florida (where Dave Jackson of the School of Podcasting  will be one of the key speakers) from 26-28 in Tampa, Florida;

2. Podcast Movement 2016 from 6-8 July in Chicago;

3. LA Podfest in the September-October time frame in Southern California;

and

4. New Media Expo 2016 — originally and tentatively scheduled from 18-21 April in Las Vegas. Note that this event was originally scheduled to be once again held along with the National Association of Broadcasters Show (i.e., NAB Show).

There is uncertainty and doubt about the present and future of NMX — especially with the event having been scheduled to begin in less than 2 months from the publication of this episode.

But the main reason for exploring this question is that, as podcasters (or aspiring and potential podcasters) who wish to get value from these conferences, we need to:

– Plan our schedules for attending inbound in-person events;

– Plan our travel, including costs;

– Plan and confirm our budgets for these live events;

– Plan our CONTENT before, during, and after these events — especially if the content focuses on the value or results of attending the conferences;

and

– Plan our messages that we may deliver to our audiences of the value received from being involved in one of these conferences.

Perhaps we will know more after the Tampa, Florida, event — especially if Dave Jackson provides an episode in his podcast which will deliver a good review of Podfest Florida (and the value it could bring to the podcaster, the exhibitor, and those who networked).

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Copyright (c) 2016, Matrix Solutions Corporation. All rights reserved.

Feb 20

21- Announcing the Academy of Podcasters Awards and Hall of Fame

In this episode of Skills in Screencasts and Podcasts, we deliver a repurposed interview as an audio episode. Our interview is with Gary Leland (current publisher of Podertainment Magazine), in which we discuss the announcement of the Academy of Podcasters Awards and the Hall of Fame.

For Screencasters, there has been some dialogue with key pundits for this space about a separate Awards ceremony and a possible Hall of Fame, as well. Perhaps there are some lessons learned from the initiation of this Program that can be helpful for them, as well.

What follow is the repurposing of the episode originally published at the Podcast Reporter podcast show.

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In this episode, we interview Gary Leland, who describes the information and details about the newly-announced program called The Academy of Podcaster Awards and the Hall of Fame.

Academy of Podcaster Awards siteThis program will hold its first recognition event of these awards and the inductees of the Hall of Fame on the first day of the Podcast Movement Conference on 31 July 2015 at Fort Worth, Texas at the Omni Hotel.

Announcement siteAs you will hear in this episode, Gary discusses how the program came about and the objectives of the awards, as well as the information about the Board, the Academy members and the eligibility for the awards and the Hall of Fame recognition.

Since this is the first year of this program, there will be room to grow and improve in the coming years.

Our thanks to Gary Leland for making a vision of these types of merited awards come true since his idea back in 2006.

About Gary Leland

Gary has been active for over 10 years in the Podosphere and was one of the very first podcasters. In addition to his Podcast Pickle directory and work with Podcast Island during the Second Life Program, he is also the current publisher of the quality app that is an electronic magazine for Podcasters called Podertainment.

Podertainment MagazineWe will be getting updates from Gary and the web site along the way at New Media Expo  in April, 2015, and afterwards in discussions leading up to the Podcast Movement Conference event and the ceremony on 31 July 2015.

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 Select this link to listen to the audio episode in another window.

Copyright (c) 2015, Matrix Solutions Corporation and Gary Leland. All rights reserved.

Feb 15

20- Screencasting for Podcasters

In this audio episode, we deliver the audio from a presentation that was recorded as mp3 by Fred Castaneda, from a session of the 2014 podcaster conference called Podcast Movement.

Session-title-slide-fromAug2014-conference-2015-02-A

The slides that go along with this presentation are included at this link:

Select this link to view the slides for this presentation.

This presentation was 47 minutes, and we thank Gary Leland, who has his New Media magazine called Podertainment, as well as being one of the Podcast Movement conference founders. The original recording was video from the conference session.

The content of this presentation covers the following topics:

– Why Screencasting if I already do Podcasting?

– Becoming a Successful Screencaster:

* Opportunity for more revenue streams

* the Skills

* the Difficulty and ease of Screencasting for a podcaster

* Case study:  episode from www.PodcastReporter.com

* Lessons learned, recommendations and resources

* Summary

Your choice for consuming the content of the presentation:

Select this link to view and listen to the quality video and audio presentation (like a webinar) as an mp4-file.

Select this link to listen to the audio episode in another window.

Select this link to view the slides for this presentation.

Note: Fred was recorded at the Podcast Movement conference, and this audio episode was taken from the video recording of that session. However, the webinar-like mp4 file was created separately and outside the conference.

Copyright (c) 2015, Matrix Solutions Corporation and www.podcastmovement.com. All rights reserved.