Nov 03

0B- Retrospective – Podcast monetization interview

During my hiatus, I wish to present this bit of evergreen information about podcast monetization (from 2014), which provides an interview of Fred Castaneda, and which is conducted by Doug Foresta of the Coachzing Show (although Doug himself is on hiatus at present).

Here are the show notes from the interview that was previously conducted by Doug Foresta:

The CoachZing Show is a podcast series, available on iTunes(R) and other directories, which delivers interviews with entrepreneurs, coaches, therapists, authors and speakers — to discover tips and techniques for effective content creation and marketing. It is available on iTunes and other directories, and it is a free podcast show.

Doug Foresta is the interviewer and host of this podcast show.

In this episode, we have a repurposed interview — as it is originally published by CoachZing.com. The reason why we deliver it in entirety and unedited as the final mp3 file published by CoachZing is that the person being interviewed is Fred Castaneda, who is also the host of The Struggling Entrepreneur podcast and the Podcast Reporter podcast (just 2 of the current active 8 shows).

As you will hear in this audio episode, Doug discusses the potential mistakes of content creators in the world of New Media and podcasting. He also discovers some of the strategies for entrepreneurs to make podcasting a successful tool as part of their marketing. They can do this by generating revenue streams by adding podcasting to their marketing.

We thank Doug for his interview and we know it will provide value to the aspiring entrepreneurs who deal with content creation.

Select this link to listen to the audio episode in a separate window.

Copyright (c) 2014, Doug Foresta and www.coachzing.com and Fred Castaneda of www.strugglingentrepreneur.com and podcastreporter.com. All rights reserved.

Apr 18

51- First glimpse at podcasts in Google Play Music directory

In this episode, this Podcaster delivers a “first looks” at the Podcast listing and directory in Google Play Music — and how the user would discover and select and consume a podcast episode from the lists of podcasts.

Since I had 5 podcast shows uploaded to this program, I took a look at several of the episodes from several of the shows — so that we can understand the interface and the results of listening to the episode with the type of quality provided. The last part is important, because of the re-encoding that google does for each episode.

Google Play Music Podcast listingAlthough this is a first-glimpse of this system, it is evident to me that the re-encoding may cause unexpected results that may be sensitive in some browsers for replay.

However, when we tested the playback using the link within the chrome browser, we found no problems at all. It played as it should have.

Perhaps there were other compatibility issues with browsers other than chrome?

The audio episode delivers a first-hand audio test of the quality (especially in speed) of the playback when the system plays the audio for the listener.

We hope that any startup problems will be fixed by google in the near future, as now podcasts will be available for all platforms, and our audience participation will grow.

Select this link to listen to the audio episode in another window.

Copyright (c) 2016, Matrix Solutions Corporation. All rights reserved.

Nov 22

41- More content creators are becoming Podcasters

Skills in Screencasts and Podcasts-2014

“More New Media Content Creators are now becoming Podcasters”.

This is the title of an article in the October, 2015, issue of the electronic magazine called Podertainment at www.Podertainment.com.

Podertainment-Issue20-cover-Oct2015This audio episode is an audio narration of the article — complete and unabridged — by Fred Castaneda.

Note: you may read the pdf file of the original transcript for this article by selecting this link:

http://traffic.libsyn.com/fgcastgain/Text-for-article-for-Podertaiment-Oct2015.pdf

_________________________________________

This article delivers 5 cases in-point, which are:

1.  Lon Naylor, aka “Mr. LearnCamtasia.com with his podcast show called Screencast Weekly . He is also a co-host for the podcast show called Skills in Screencasts and Podcasts.

2. Michael Stelzer, known for his newsletter called Social Media Examiner;

3. D’Vorah Lansky, author and podcaster with her show Podcasting Success Secrets;

4. Craig Cannings, trainer for VAs and aspiring video tutorial creators with his podcast called Teach, Inspire and Profit;

and

5. Hall T. Martin of the Texas Entrepreneurs Network, with his podcast show called Angel Connect.

and also has references to Paul Colligan and his New Media Content Creation Model  (discussed in episode 62 of his podcast show at  www.ThePodcastReport.com).

There are also mentioned examples of repurposed content from newer streaming and video communication methods from:

Daniel J Lewis and his Audacity to Podcast show

and

Ray Ortega, the chief host of Podcasters Roundtable.

 We begin to explore the value to screencasters, bloggers, authors, video creators, blabbers, and other New Media content creators of repurposing their content into audio podcasts — and the results of this new phenomenon.

Select this link to listen to the audio episode in another window.

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Copyright (c) 2015, Matrix Solutions Corporation. All rights reserved.

Oct 28

38- Leveraging new apps for your podcasts- like blab.im

screncastartwork2048

In this episode, we attempt to address the buzz and popularity of such live-streaming tools with multiple purposes (like Meerkat, Periscope and blab.im) from the point of view of the Podcaster and a strategy for both content creation and distribution.

We have included some proof-points with some audio clips taken from episode 62 of Paul Colligan’s podcast show called The Podcast Report.

Paul Colligan - public speakerAs you will hear in this audio episode, Paul describes a strategy that he delivered since 2009 when he coined the descriptor phrase of The New Media Content Creation Model.  And we support that strategy as  Podcasters who are trying to integrate these new apps and tools into both:

– content creation

and

– content distribution.

Some of us in the podosphere call these new apps “toys” or “shiny new objects” with which we can become obsessed and enamored (even though some of them may still be in beta). We feel that it is important that your strategy for podcasting can integrate these apps so that they are part of your New Media toolbox, and where you can leverage them best by using their strengths to ENHANCE your strategy and your business model — and NOT to replace your podcasting execution by losing time and using other resources you need so you can march to your planned success.

And you will also hear in this audio episode about a possible hidden drawback by focusing on some of these tools too directly — e.g., you may have to commit to do MORE WORK to add the right assets (music, audio intro, outro, sponsorship clips, voice-over, additional encoding, posting and publication, etc.) to create a good podcast episode from the content of these apps.

We encourage you to go to The Podcast Report show and listen to episode 62, in which Paul Colligan discusses his model and this situation with these apps in more detail.

We thank Paul Colligan for his ideas and his sharing of his New Media Content Creation model, so that we can help ourselves to become better podcasters without having to be distracted and cry “Squirrel!” when new technology appears — however attractive it may be.

__________________________________________

Select this link to listen to the audio episode in another window.

Copyright (c) Matrix Solutions Corporation. All rights reserved. Selected audio clips were taken from episode 62 of Paul Colligan’s podcast show at www.ThePodcastReport.com which is copyrighted content from Paul Colligan of PaulColligan.com (c) 2015.

Sep 10

Bonus Episode 1 — What Apple’s announcement means to Podcasters

This is a brief episode that is repurposed from www.PodcastReporter.com, and it will focus on 2 items:

– What the Apple(R) announcement means to podcasters today; and

– An upcoming free webcast on how to podcast.

These are both from Paul Colligan — a name who is a luminary, thought leader and pundit in the podcasting space, as well as the YouTube video space. For screencasters, this progression from pure YouTube video may be important.

He has his own podcasts in the podosphere — in addition to his current podcast show, Thinking Out Loud, he has a recent addition called The Podcast Report (not to confuse it with www.PodcastReporter.com).

Episode13- The Podcast Report

1. The Apple(R) announcement of 9 September 2014

In episode 13 of Paul Colligan’s The Podcast Report, we get Paul’s perspectives on what the April 9, 2014, announcement from Apple(R) means to podcasters, especially in the area of monetization. He focuses on getting away from the old method of making money with your podcast, and he has cases in point with today’s celebrities.

To get the 10-minute summary and perspectives from Paul, you can go to the web site of www.ThePodcastReport and listen to episode 13 — or better yet, we encourage you to subscribe to his podcast on iTunes(R).

2. A FREE Webcast from Paul Colligan on 30 September 2014

In his weekly New Media “newscast email” called HEADS UP TUESDAY, Paul Colligan announced that he will be doing a FREE Live Webcast on “How to Podcast.”

The free event will be around 8pm or 9pm Eastern time on 30 September 2014. You can go to the event at:

https://www.youtube.com/watch?v=AV7cm1ll7Nw

and Paul is soliciting feedback, as well. If there is anything you want to make sure that he covers on the LIVE event, you can post it in the comments at:

https://www.youtube.com/watch?v=AV7cm1ll7Nw

 Cross-promotion with Paul Colligan

 Finally, we wanted to thank Paul for giving the podcast show at

www.PodcastReporter.com

a 60-second promotion on his episode 13 of The Podcast Report  (at the end of the episode).

We will be reciprocating in a future episode and give Paul his message as part of our cross-promotion. This is a great and courteous practice for podcasters to alert their audiences of valuable content that is complimentary to their own topics and themes.

Screencasters can also engage in this practice with other screencasters, as well.

Select this link to listen to the audio episode in another window.

Copyright (c) 2014, Matrix Solutions Corporation. All rights reserved. References to Paul Colligan are from his main site at www.PaulColligan.com. Apple and iTunes are registered trademarks of Apple, Inc.