Nov 03

0B- Retrospective – Podcast monetization interview

During my hiatus, I wish to present this bit of evergreen information about podcast monetization (from 2014), which provides an interview of Fred Castaneda, and which is conducted by Doug Foresta of the Coachzing Show (although Doug himself is on hiatus at present).

Here are the show notes from the interview that was previously conducted by Doug Foresta:

The CoachZing Show is a podcast series, available on iTunes(R) and other directories, which delivers interviews with entrepreneurs, coaches, therapists, authors and speakers — to discover tips and techniques for effective content creation and marketing. It is available on iTunes and other directories, and it is a free podcast show.

Doug Foresta is the interviewer and host of this podcast show.

In this episode, we have a repurposed interview — as it is originally published by CoachZing.com. The reason why we deliver it in entirety and unedited as the final mp3 file published by CoachZing is that the person being interviewed is Fred Castaneda, who is also the host of The Struggling Entrepreneur podcast and the Podcast Reporter podcast (just 2 of the current active 8 shows).

As you will hear in this audio episode, Doug discusses the potential mistakes of content creators in the world of New Media and podcasting. He also discovers some of the strategies for entrepreneurs to make podcasting a successful tool as part of their marketing. They can do this by generating revenue streams by adding podcasting to their marketing.

We thank Doug for his interview and we know it will provide value to the aspiring entrepreneurs who deal with content creation.

Select this link to listen to the audio episode in a separate window.

Copyright (c) 2014, Doug Foresta and www.coachzing.com and Fred Castaneda of www.strugglingentrepreneur.com and podcastreporter.com. All rights reserved.

Sep 11

34- What is your END GAME goal in New Media

Whether you are a podcaster, screencaster, video-content-creator, blogger or ebook author,  we explore in this episode the questions that you need to ask about your current and future “END GAME” goals in New Media, as well as the importance of periodic review and possible revision of them.

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With cases in point and other examples, we investigate these questions (which we suggest that you ask of your New Media assets and deliverables):

1. MONETIZATION goals;

2. EDUTAINMENT goals (that is, Entertainment and/or Education);

3. Goal to build a loyal COMMUNITY;

4. What part of YOURSELF will you put into your podcast or screencast or videocast?

5. Is your goal to help COMMUNICATE and deliver your message?

6. Camaraderie goals from a common experience;

or

7. Goal to participate in a key EVENT within your New Media or Podcast space (e.g., International Podcast Day)?

In fact, we have one case-in-point video that is only a few minutes in length, but can give you the key END-GAME goal for Screencasters who want to raise the value of their skills portfolio to increase their brand, their exposure and their opportunity for success and monetization:

Select this link to watch the video PODCASTING FOR SCREENCASTERS.

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Copyright (c) 2015, Matrix Solutions Corporation. All rights reserved.

Jan 30

18- Business Podcaster Summit – a review of an online conference for Podcasters

This is a repurposed audio episode from the podcast show called Podcast Reporter at www.PodcastReporter.com.

This is of value to those who wish to pursue podcasting, as it is a virtual event — that is an online conference via the Internet. There was no travel involved. And there were 6 evenings of 2 presentations each by speakers who delivered their content online — as well as a promise to have materials, slides, audio mp3 files, video replay and chatroom transcripts.

In this audio episode, we deliver a review of the Business Podcaster Summit online conference — aka a Virtual Event — for podcasters who want to establish podcasting as a business or take their podcasts to the next level in monetization or profit strategies.

As you will hear in this audio episode, this virtual event took place during the last two weeks of January, 2015. With a dozen sessions delivered by speakers chosen by two of the folks that started Podcast Movement (the conference), the topics ranged from Building Podcast Communities and Creating Mailing lists via Podcasting to Crowdfunding — and more.

I myself attended the conference online during the live presentations. I tried to get some of the materials, slides and download the audio episode and chatroom transcripts — although some of these were not readily available, even after a few days of the live session. The promise is that they will be available for download in the upcoming weeks.

Overall, I feel that the summit provided great value to those who could not attend the previous Podcast Movement conference (or get the content from the virtual ticket) — as most of these selected speakers also spoke at the August, 2014, conference (many times with the same or related presentation). In fact, this review highlights what I considered the top 3 sessions.

Of course, even though there were only 12 sessions of 50 to 60 minutes each, an attendee always wishes that there had been more sessions — especially from well-known business successes and thought leaders with monetization in podcasting, such as Paul Colligan, Daniel J Lewis and others (whose absence was considerably noticed by experienced podcasters).

Indeed, for those who could not attend the live sessions, the replays have a web page for those paying customers — and as soon as they are available, they will add more value to the podcasters who want to consume the content from this virtual event.

It will be interesting to see the content and sessions from the upcoming Podcast Movement 2015 conference and the subsequent Business Podcaster Summit. In addition to New Media Expo (or NMX 2015), these can provide podcasters with conferences targeted to podcasting.

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Select this link to listen to the audio episode in another window.

Copyright (c) 2015, Matrix Solutions Corporation. All rights reserved.