Feb 22

22- Screencast Pro- a platform for Marketers and aspiring Screencasters

In this episode of Skills In Screencasts and Podcasts, we deliver a discussion with Lon Naylor about a new offering and program called Screencast Pro.

Final-video-pre-launch-page-SCPro

The key date and times are:  24 February 2015, at 9:00 a.m. Eastern for early-bird content), as well as 11:00 am Eastern (for CART).

ScreencastPro cart date

As you will hear in this audio episode, Lon describes:

– the origin and development of this program with his joint venture partner, Joey Xoto;

– the pre-launch and launch activities (with the CART availability on 24 February 2015) including 3 videos as pre-launch content;

– the inclusion of free resources, hints, tips, tricks and templates that allow an aspiring screencaster, Internet Marketer, Entrepreneur or Podcaster or New Media professional to use the templates and deliver effective screencasts very quickly;

– the availability of a membership site where continuing templates, discussions, demos and other added value content will be available to those who purchase the offering; and

– much more (hint:: go to episode 19 of this podcast show for a detailed look at some pre-launch videos about the benefits of Screencast Pro).

For more information (until the actual CART availability and launch of the offering),  select the link, below:

http://www.screencastpro.net

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Or, if you wish to see the pre-launch videos (there are 3) prior to the CART-date availability, select this link:

http://www.screencastpro.co/coming/

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 Select this link to listen to the audio episode in another window.

Copyright (c) 2015, Lon Naylor and Joey Xoto of screencastpro.net. All rights reserved.

Feb 11

19- Key factors for successsful screencast videos- from Lon Naylor

This episode is the audio narration of the first ScreencastPro promotion video. The video is narrated by Lon Naylor. And so we have repurposed the audio in this episode for you.

Camtasia-Marketing-video-Report However, Lon Naylor does more than promote…

Lon EDUCATES us by describing vital facts about promotion, marketing, selling and gaining repeat business from your loyal fans (not just one-time customers). He describes WHY and HOW getting skills in screencasting can benefit your business — especially if you are an entrepreneur and/or Internet Marketer.

But Lon does much more than that. He also describes the subtleties of marketing and promotion using screencasts. Instead of SELLING, you can actually help other people to buy, so that they can address their problems and/or concerns. And Lon shows you how screencasts can be a good tool for you to do this with his tool.

Selling-and-buying marketing facts

As you will hear in this audio episode, he speaks at various intervals about the video (which he assumes you are consuming), with the link to the video and a report that you can download.

The video link for both watching and consuming the 14-minute video — as well as getting the report downloaded to you — is given, below. And it is free.

However, when you listen to the audio episode, you can get the gist of what Lon describes as the difficulty of selling and the opportunity to benefit from providing solutions and making yourself someone that is known, trusted and liked by potential (and returning) customers.

To view the video in entirety, as well as download the free report mentioned in the audio episode, please visit this link:

http://www.screencastpro.co/profits/

We will also have the content of the next 2 videos as episodes in this series of Skills In Screencasts and Podcasts.

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Select this link to listen to the audio episode in another window.

Copyright (c) 2015, Lon Naylor of ScreencastPro.com, and screencastpro.co. TechSmith, Camtasia, Camtasia Studio, and SnagIt are either registered trademarks or trademarks of TechSmith in the United States and/or other countries.This site is in no way affiliated with Techsmith Corporation. PowerPoint is a registered trademark of Microsoft Corporation.

Nov 07

10- Strategies in video scripting for screencasting- Lon Naylor with Joey Xoto

This content is repurposed audio from an earlier webinar in which Lon Naylor (aka “The Learn Camtasia Guy”) interviews Joey Xoto, the marketer of the iPocket Video training programs.

As you will hear in this audio episode, Joey discusses and describes to Lon Naylor a strategy and workflow for creating videos with good scripts as a basic foundation for creating good screencasts that utilize full-motion video or informative or educational video or “talking-head” video..

JoeyXoto script strategies workflow

Please note that this audio was taken from a webinar video recording — which sometimes may not be as high quality as a direct interview by podcasters.

Also — especially as podcasters — please be advised that a VIDEO file is just one of several media elements that go into the making of a good screencast. Others are PowerPoint(R) or other slide presentation products, as well as full-motion video (which is Joey’s expertise), and screen-capture screencasts (e.g., like those from Camtasia Studio) to demonstrate software, web sites or membership sites, etc. There are also qualities and/or visual properties that can be added to or enhanced by features that improve final screencasts, such as callouts, pans, zooms, and other visual properties.

Finally, there is a hint of a new venture coming in which both Joey and Lon will partner to provide “something new” in the area of screencast productions utilizing video.

 Select this link to listen to the audio episode in another window.

Copyright (c) 2014, Matrix Solutions Corporation and LearnCamtasia.com and Lon Naylor of www.screencastweekly.com and podcastingforscreencasters.com. All rights reserved.