Dec 02

14- Lon Naylor interview with James Maduk

About a month ago, Lon Naylor was interviewed by James Maduk, the key principle of the blog titled WPBlogSupport.com.

James Maduk interview with Lon Naylor

In his own words, he describes the focus of this informative dialogue:

Need to create products for your WordPress Site?  How about “How-To” guides taken directly from your desktop or phone screen?

If a Picture’s worth a thousand words a Camtasia Studio Screencast is worth a million.

Everything you need to learn about Camtasia Studio by TechSmith and creating great WordPress video content can be found at Lon Naylor’s and Michelle Schoen’s http://learncamtasia.com .

. . . I spent a full 40 minutes on the phone with Lon who specializes in video marketing using Camtasia screencast software and is regarded as one of the top experts in this field by some of the most famous names in Internet Marketing today.

His successful ScreencastStudios.com membership site and products set the standard for high quality, highly effective sales and marketing videos using Camtasia, PowerPoint(R) and other top tools. His goal is to “Rid the world of lousy Camtasia marketing videos.”

We thank Lon Naylor for his permission to repurpose this interview that describes his journey with blogs and screencast.

If you wish to contact James Maduk, here is the info:

Web site: http://www.WPBlogsupport.com

Phone:  613-697-2162

Email id:  info@wpblogsupport.com

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To contact Lon Naylor, please go to:

http://screencaststudios.com/about/meet-the-team/

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Select this link to listen to the audio episode in another window.

Copyright (c) 2014, Lon Naylor and Logical Drive Marketing, LLC and James Maduk of WPBlogsupport.com. All rights reserved.

Nov 26

13- Doug Welch- one of the first podcaster and screencaster

Baby Boomer Douglas E. Welch of the very first podcasters in the podosphere (since September, 2004) was also one of the very first New Media content producers who standardized in (1) repurposing content from a written column or blog: and (2) using screencasts to provide additional value to all 6 of his early podcast shows; and (3) taking a lead in organizing virtual events in the Bar-Camp style of un-conferences.

Douglas had his first podcast, Career Opportunities, and then added 5 more shows to become a prolific podcaster in multiple genres — from business, careers, gardening, finance, and high-tech discussions.

His current podcasts are available for subscription at www.DouglasEWelch.com.

His background is creative and not conventional — he was a THEATER major in college, but he was successful as an Entrepreneur for many years with his freelance computer-and-LAN installation-and-support business.

As you will hear in this audio episode, crawling under tables and desks to install or unclog the coils of cable that grow in IT locations was something less than desirable. So he decided to go into helping others with counsel, advice, public speaking, presentations and consulting for New Media, including screencasting, podcasting, video, blogging and other New Media areas. In addition, he is the author of 5 published books on amazon.com and other publishers.

Doug Welch as an author

Doug continues to be a driving force in the San Fernando Valley of Southern California with his own “Tribe” called New Media Interchange.

If you wish to contact Doug, please visit http://www.DouglasEWelch.com

 Select this link to listen to this audio episode in another window.

Copyright (c) 2014, Matrix Solutions Corporation and Logical Drive Marketing, LLC. All rights reserved.

Nov 18

12- Reviews of Audello from 2 podcasters and 1 screencaster

Product platforms for podcasting and content creation and publishing have been around for a while. Case in point is the old Podomatic.com site, where a template-driven or wizard-like process allowed a novice user to record audio content, then produce and publish a podcast episode very easily — although there were drawbacks later with portability and management. So these all-in-one platforms are not a new idea, as they originally have been available since 2007.

In this episode, we focus on reviews and opinions from two podcasters and a screencaster about early experiences with the newly available Podcasting platform called Audello.

Audello Reviews-DJL-n-DJ

The podcasters involved are:

(1) Dave Jackson from www.SchoolOfPodcasting.com, who discussed his negative audello experiences, and from whom we have several audio clips, as well as a link to a video which he published on YouTube:

Select this link to view the video on YouTube from Dave Jackson;

Select this link to listen to the mp3 from Dave Jackson about audello with first looks after installation and use (after video);

Select this link to listen to the mp3 from Dave Jackson about audello in post-launch and availability;

Select this link to listen to the mp3 from Dave Jackson about audello during the pre-launch period;

Select this link to listen to the mp3 from Dave Jackson about audello from a discussion during www.askthepodcastcoach.com;

and

(2) Daniel J Lewis from www.TheAudacityToPodcast.com, who delivered a more objective review (which he called “honest”) from his experiences:

Select this link to go to The Audacity to Podcast blog site, and

then select episode 199;

Select this link to listen to the review by Daniel J Lewis.

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Also, Lon Naylor from www.LearnCamtasia.com, www.podcastingforscreencasters.com, www.ScreencastStudios.com and www.ScreencastProfits.com delivered some experiences with audello at the following links:

Select this link to listen to Lon Naylor about audello experiences during the pre-launch period;

Select this link to view the video where Lon Naylor describes his pre-launch experiences about audello.

Lon Naylor - success in screencasting

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Select this link to listen to the main audio episode in another window.

Select this link to pursue audello for your own podcasting.

Copyright (c) 2014, Matrix Solutions Corporation, Dave Jackson of www.schoolofpodcasting.com, Daniel J Lewis of www.theaudacitytopodcast.com and Lon Naylor of www.screencastweekly.com. All rights reserved.

Nov 14

11- Tips for success in Screencasting – Lon Naylor on Coachzing.com

The CoachZing Show is a podcast series, available on iTunes(R) and other directories, which delivers interviews with entrepreneurs, coaches, therapists, authors and speakers — to discover tips and techniques for effective content creation and marketing. It is available on iTunes and other directories, and it is a free podcast show.

Doug Foresta is the interviewer and host of this podcast show.

Lon Naylor on CoachZing

In this episode, we have a repurposed interview — as it is originally published by CoachZing.com. The reason why we deliver it in entirety and unedited as the final mp3 file published by CoachZing is that the person being interviewed is Lon Naylor, who is known as “Mr. Learn Camtasia” or “The Camtasia Guy.”

Lon Naylor - success in screencasting

As you will hear in this audio episode, Lon gives strategies for improving your content on the web for video or screencasts. He describes the most common errors that content creators make when they enter the environment of video publishing — as well as how to avoid them.

Lon has had success in his several web sites with educational, training, entertaining and informative video — and now podcasts — such as:

LearnCamtasia.com

Screencaststudios.com

ScreencastProfits.com

PodcastingForScreencasters.com

Lon is a successful video and screencast content creator, as well as a recent podcaster at Screencast Weekly.

If you wish to contact Lon, he is available at:

Lon@LearnCamtasia.com

Doug Foresta may be reached at www.Coachzing.com.

 Select this link to listen to the audio episode in another window.

Copyright (c) 2014, Doug Foresta of Coachzing.com and Lon Naylor of LearnCamtasia.com. All rights reserved. Republished with permission from Lon Naylor.

Nov 07

10- Strategies in video scripting for screencasting- Lon Naylor with Joey Xoto

This content is repurposed audio from an earlier webinar in which Lon Naylor (aka “The Learn Camtasia Guy”) interviews Joey Xoto, the marketer of the iPocket Video training programs.

As you will hear in this audio episode, Joey discusses and describes to Lon Naylor a strategy and workflow for creating videos with good scripts as a basic foundation for creating good screencasts that utilize full-motion video or informative or educational video or “talking-head” video..

JoeyXoto script strategies workflow

Please note that this audio was taken from a webinar video recording — which sometimes may not be as high quality as a direct interview by podcasters.

Also — especially as podcasters — please be advised that a VIDEO file is just one of several media elements that go into the making of a good screencast. Others are PowerPoint(R) or other slide presentation products, as well as full-motion video (which is Joey’s expertise), and screen-capture screencasts (e.g., like those from Camtasia Studio) to demonstrate software, web sites or membership sites, etc. There are also qualities and/or visual properties that can be added to or enhanced by features that improve final screencasts, such as callouts, pans, zooms, and other visual properties.

Finally, there is a hint of a new venture coming in which both Joey and Lon will partner to provide “something new” in the area of screencast productions utilizing video.

 Select this link to listen to the audio episode in another window.

Copyright (c) 2014, Matrix Solutions Corporation and LearnCamtasia.com and Lon Naylor of www.screencastweekly.com and podcastingforscreencasters.com. All rights reserved.

Nov 05

09- Podcast success strategies for monetization – interview by Doug Foresta of Coachzing.com

Podcasting strategies for success and monetization are important to the screencaster and podcaster who improve the portfolio of skills and abilities to provide valuable content creation for clients.

The CoachZing Show is a podcast show series, available on iTunes(R) and other directories, which delivers interviews with entrepreneurs, coaches, therapists, authors and speakers — to discover tips and techniques for effective content creation and marketing. It is available on iTunes and other directories, and it is a free podcast show.

Doug Foresta is the interviewer and host of this podcast show.

In this episode, we have a repurposed interview — as it is originally published by CoachZing.com. The reason why we deliver it in entirety and unedited as the final mp3 file published by CoachZing is that the person being interviewed is Fred Castaneda, who is also one of the co-hosts of Skills in Screencasts and Podcasts, as well as the single host of The Struggling Entrepreneur podcast and the Podcast Reporter podcast (just some of the current active 8 shows).

As you will hear in this audio episode, Doug discusses the potential mistakes of content creators in the world of New Media and podcasting. He also discovers some of the strategies for entrepreneurs to make podcasting a successful tool as part of their marketing. They can do this by generating revenue streams by adding podcasting to their marketing.

 

 We thank Doug for his interview and we know it will provide value to the aspiring entrepreneurs who deal with content creation as both screencasters and podcasters.

Select this link to listen to the audio episode in a separate window.

Copyright (c) 2014, Doug Foresta and www.coachzing.com and Fred Castaneda of www.strugglingentrepreneur.com and podcastreporter.com. All rights reserved.

Nov 02

08- Lon Naylor interview shows hints and tips for video success

In this episode, Steve Washer interviews Lon Naylor. Both of them are the leader and faculty of www.ScreencastStudios.com.

Lon Naylor - success in screencastingAs you will hear in this audio interview, Steven Washer discusses with Lon Naylor the hints, tips, techniques and success factors that made Lon one of the key resources when it comes to PowerPoint(R) videos and screencasts with his successful training program of LearnCamtasia.com.

Steve Washer

Both are avid fans of the google+ hangout technology and of promoting video content for growing your business, your brand and your objectives online.

This discussion covers a wide range of elements in the field of content creation, content distribution and content production.

You may contact either Lon or Steve at:

www.ScreencastStudios.com/  (main page), or you can send them an email from their support page at: https://screencaststudios.zendesk.com/home

with a note to this email address:

support@screencaststudios.com

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Select this link to listen to the audio episode in another window.

Copyright (c) 2014, Lon Naylor and Steve Washer of www.screencaststudios.com. . All rights reserved. Republished by permission from Lon Naylor.

Oct 26

07- Lon Naylor investigates pre-released Podcasting Platform Audello

In this renewed interest (we call it a “second boom”) of Podcasting, many content creators are acquiring the skills to leverage their portfolios and include podcasts into their mix.

Lon Naylor, who is known as “The Learn Camtasia Guy”, and who also has key web sites of ScreencastStudios.com and ScreencastProfits.com,  is also pursuing a direction to teach the screencast community about podcasting — especially with what appears to be an exciting platform to make podcasting simple and easy (although it is still in pre-release stage at the time of this post). The platform is Audello, and it is discussed and demonstrated (as much as can be) by Lon in this video clip that is being repurposed from his premium Learn Camtasia weekly coaching call program. For more information and to see the video clip, you can go to the links given, below.

Lon Naylor- mobile video strategies for screencastersAs you will hear in this 12-minute podcast episode, the AUDIO to the video clip is included, which has Lon discussing the SKILLS IN SCREENCASTS AND PODCASTS podcast and program with Fred Castaneda (the host of The Struggling Entrepreneur and Podcast Reporter audio podcasts). The audio episode also highlights how you can understand the importance and excitement of this new platform, especially if you are a screencaster.

You can sign up for the newsletter and short video clips about podcasting for screencasters at this link:

https://screencast.leadpages.net/podcasting-for-screencasters-news/

Select this link to go to the blog, where you can see the video and get more information about mobile screencasting and podcasting for screencasters:

http://www.learncamtasia.com/strategy/mobile-video-strategies-for-screencasters/

Select this link to listen to the audio episode.

Copyright (c) 2014, Logical Drive Marketing, LLC, LearnCamtasia.com  and Matrix Solutions Corporation. All rights reserved.

Sep 30

06- Interview with Ray Ortega and Lon Naylor- Case study for Skills

Ray Ortega is a professional podcaster.  In addition to his own part-time entrepreneurial work as an audio podcaster (with his own shows like The Podcasters Studio and Podcasters Roundtable), his main day-job is that of a video podcaster for a non-profit organization.

In this episode, Ray delivers his story of how he creates video content and then repurposes it as an audio podcast, with the proper iTunes listing and feed to his audience — the Podcasters Roundtable.

In addition, Lon Naylor also describes the formula for repurposing audio podcast episodes into compelling, creative, visually engaging and message-driven screencasts with a good call-to-action.

Lon Naylor - success in screencastingIn fact, Lon completed the opposite approach for repurposing content. He took an audio podcast episode from PodcastReporter.com; and then he added animation, visual images graphics and templates, as well as callouts, zooms, pans and other visual properties to create a quality screencast. You can see this finished work at:

https://www.youtube.com/watch?v=YGXxBbXYIcY

 Podcasting quick tip as screencast:

In this episode’s quick tip, we deliver a screencast for the novice podcaster who has created their final wav file from a free editor (like Audacity) and now would like to encode it as a final mp3 file.

However, using the lame encoder in your podcast workflow path will not deliver the best audio quality if your episode is mainly dialogue or an interview (and not music). There is another mp3 encoder that is free to use, and it is within the iTunes(R) program. It can generate the mp3 final file with a higher quality encoder used for dialog.

This screencast link will walk you through how to (1) take your wav file and import it to iTunes; (2) how to prepare the settings in iTunes for quality mp3 encoding; (3) how to start and finish the mp3 encoding; and (4) how to copy your final mp3 file to your subdirectory for further processing (with mp3TagTools, for instance) or delivery to your media host.

Select this link to view the screencast tip as an mp4 file:

Encoding the final mp3 file with iTunes

Note: this screencast was created as the “raw” version in the workflow of short tutorial screencasts, which use the following steps:

(a) Create the total screencast using Camtasia Studio;

(b) Edit certain sections of the screencast in audio/video with Camtasia Studio (the result is what you see in this link, the “raw” video edited first draft);

While this screencast may suffice for most purposes, there is room for additional touching-up that can really make this screencast a better experience for the viewer/listener who is consuming this tutorial. The other parts of the workflow is what will be discussed in the upcoming course of Screencasting for Podcasters and will be:

(c) Adding animations, callouts and pan/zooms to enhance the visual engagement of the content; and finally,

(d) Adding the visual intro and outro content to complete the final screencast.

As promised, we will deliver podcasting or screencasting quick tips with future episodes of Skills in Screencasts and Podcasts.

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Select this link to listen the audio episode in another window.

Copyright (C) 2014, Matrix Solutions Corporation and Logical Drive Marketing, LLC. All rights reserved.

Sep 16

05- Tips for podcasters on BEING INTERVIEWED — Max Flight

This episode of Skills In Screencasts and Podcasts is repurposed from its original posting on Max Flight’s previous podcast show in iTunes(R) called Podcasting Passion, episode 17.

There are plenty of episodes and posts in the podosphere that deliver advice about what you, as a podcaster, need to know about conducting interviews when you are interviewing other podcasters.

However, this episode is directed for podcasters about interviewing — but not for you, as a podcaster, to interview other podcasters. Rather, it is directed for you, as a podcaster, on being interviewed.

As you will hear in this audio episode, Max Flight goes through several sections about his perspective and planning for being interviewed by another podcaster — with hints and tips — from his experience where he was an interviewee on a podcast show called The Struggling Entrepreneur (episode number 178).

For example, he talks about pre-interview communication, then the actual release for the interviewer and the recording of the interview. He finishes his episode with some suggestions for post-interview actions — such as reviewing the final mp3 from the interviewer and providing head-shot images to the show host.

Also, it is not just luck that provides the formula for success. For podcasters, the path includes hard work, good equipment, total dedication to quality, and the planning and execution of the tasks of starting a business. The path to pursue usually includes the stages of successfully becoming:

– a subject-matter expert; then

– a solution provider who delivers offerings to a target audience; then

– a trusted advisor to a loyal and growing audience; and finally

– a thought leader in the community or field of interest (in this case, podcast consulting and training).

By the way, episode 178 on The Struggling Entrepreneur can be reached at this link:

http://strugglingentrepreneur.com/2012/04

About Max Flight

Max Flight is a success story of a part-time Entrepreneur and hobby-preneur that entered an environment that most people described as “saturated” — especially when his revenue streams started as sponsors and advertisers that had come to him, asking to be on his web site. In 2012, he had several podcast shows that included airplane and flight podcasts, as well as one that was directed to podcasters.

Max Flight - a success story as a podcaster

Max Flight is a mature individual who wanted to complete his career while being a “hobby-preneur” that has a passion for podcasting. He started with his interest in aviation. Since 1996, he had a web site with an aviation directory at the web site called Thirty thousandfeet. He also has a podcast called AirplaneGeeks.com.

Calling himself both an “advanced professional” and an “audio perfectionist,” Max Flight devotes himself to helping others in the area of producing high quality audio podcasts. He himself has good equipment in his home studio, and he provides high-quality audio advice and content to aspiring podcasters.

Although many would have told him time and time again that this market for podcasting services and podcast instruction and podcast education is “saturated,” he proceeded in spite of the warnings, and his is a success story, both in terms of financial success and career success for a post-retirement option.

To communicate with Max Flight, you can go to the web site of

http://www.airplanegeeks.com/contact-us/

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Copyright (c) 2014, Matrix Solutions Corporation and Max Flight of www.airplanegeeks.com. All rights reserved.