Ray Ortega is a professional podcaster. In addition to his own part-time entrepreneurial work as an audio podcaster (with his own shows like The Podcasters Studio and Podcasters Roundtable), his main day-job is that of a video podcaster for a non-profit organization.
In this episode, Ray delivers his story of how he creates video content and then repurposes it as an audio podcast, with the proper iTunes listing and feed to his audience — the Podcasters Roundtable.
In addition, Lon Naylor also describes the formula for repurposing audio podcast episodes into compelling, creative, visually engaging and message-driven screencasts with a good call-to-action.
In fact, Lon completed the opposite approach for repurposing content. He took an audio podcast episode from PodcastReporter.com; and then he added animation, visual images graphics and templates, as well as callouts, zooms, pans and other visual properties to create a quality screencast. You can see this finished work at:
Podcasting quick tip as screencast:
In this episode’s quick tip, we deliver a screencast for the novice podcaster who has created their final wav file from a free editor (like Audacity) and now would like to encode it as a final mp3 file.
However, using the lame encoder in your podcast workflow path will not deliver the best audio quality if your episode is mainly dialogue or an interview (and not music). There is another mp3 encoder that is free to use, and it is within the iTunes(R) program. It can generate the mp3 final file with a higher quality encoder used for dialog.
This screencast link will walk you through how to (1) take your wav file and import it to iTunes; (2) how to prepare the settings in iTunes for quality mp3 encoding; (3) how to start and finish the mp3 encoding; and (4) how to copy your final mp3 file to your subdirectory for further processing (with mp3TagTools, for instance) or delivery to your media host.
Select this link to view the screencast tip as an mp4 file:
Note: this screencast was created as the “raw” version in the workflow of short tutorial screencasts, which use the following steps:
(a) Create the total screencast using Camtasia Studio;
(b) Edit certain sections of the screencast in audio/video with Camtasia Studio (the result is what you see in this link, the “raw” video edited first draft);
While this screencast may suffice for most purposes, there is room for additional touching-up that can really make this screencast a better experience for the viewer/listener who is consuming this tutorial. The other parts of the workflow is what will be discussed in the upcoming course of Screencasting for Podcasters and will be:
(c) Adding animations, callouts and pan/zooms to enhance the visual engagement of the content; and finally,
(d) Adding the visual intro and outro content to complete the final screencast.
As promised, we will deliver podcasting or screencasting quick tips with future episodes of Skills in Screencasts and Podcasts.
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